Written by
Chris Flavell
Last time updated
09/06/2023
Even though the Australian betting market isn’t too dynamic, there are still new bet sites popping up. Here’s a list of the best new betting sites in Australia!
We also explain what each of these has to offer and why you should join some of the new Australian bookmakers.
PlayUp took the Australian betting market by storm with its simple user interface and an excellent selection of horse racing bets. They also offer a very good range of sports, especially If we consider that they are among the newest betting sites in Australia.
Mobile bettors will be pleased to hear that PlayUp offers native apps for both iOS and Android. These apps are as simple as their desktop site, so even complete beginners can use them with ease. Another great thing about PlayUp is that thanks to the integration with DraftStars, you can play fantasy sports as well on their app or desktop site.
Every punter has different preferences, which is why we picked the best new Australian bookmakers in a few categories. We evaluated each of these bookies based on that specific niche.
For example, we picked PlayUp as our top new bookie for NRL betting because they offer the most NRL markets and some of the highest NRL odds.
Since Australia is such a highly regulated market, there aren’t that many new bet sites coming. But those who appear tend to have a strong focus on specific parts of the business. Newcomers also like to compete in not yet fully developed areas, such as betting on eSports or top-notch sports betting blogs.
They tend to push for mobile betting much harder since that’s the direction where the market is going. The standard set of mobile apps is in place with a better user interface, live streaming if there wasn’t any before, and again, an entire array of betting specials that all punters are looking for. Here are a few more reasons why you should consider new Australian bookies.
New Betting Markets
New Australian betting sites want to stand out by offering markets you won’t find elsewhere. For example, Draftstars offers a unique Rapidfire feature that allows you to bet on horses in head-to-head bets. Picklebet is also breaking the barriers when it comes to eSports betting, with many markets that aren’t available anywhere else.
Cutting-Edge Mobile Betting Apps
New Australian betting sites like PlayUp, and PickleBet offer state-of-the-art betting apps that are responsive, feature-rich, and easy to navigate. Picklebet even offer mobile live streaming for some markets. They allow secure logins using fingerprint and Face ID technology, making your betting experience more convenient and secure than ever before.
Superior User Experience
The newest Australian betting sites prioritize user experience, providing unique betting markets and high-quality mobile apps. They often present information more efficiently, ditching the cluttered spreadsheet design of traditional sports betting sites for cleaner, scroll-friendly pages. With comprehensive FAQs and helpful tutorial videos, users can find answers to their questions quickly, resulting in a more satisfying betting experience.
Betting Bonuses
While it’s important to note that sign-up bonuses and promotions are illegal for new Australian betting sites to offer to non-customers, this underscores their commitment to fair and transparent practices in compliance with Australian law. However, new bookies are known to usually offer generous bonuses as one of the ways to attract new customers.
High Odds
To stand out from the crowd and attract new users, new Australian betting sites often offer higher odds than average. PlayUp is already known to have some of the best odds on the market, while Picklebet are leaders for NRL and eSports respectively. This means the potential for larger winnings, making these platforms especially attractive to savvy bettors.
Modern Look and Feel
The design aesthetics of newer betting sites tend to be more modern, appealing, and easy to navigate. The use of the latest design trends and technologies makes these sites more visually appealing and intuitive to use, enhancing the overall betting experience.
New Vs Established Betting Sites
Choosing a betting site can be tricky. You might wonder, should you stick with an old favorite, or try a new one? Well-known sites have a proven track record, but new sites bring exciting features and fresh deals.
New Online Bookmakers
Modern user-interface
Competitive odds for racing and sports betting
Generally have better betting apps
Innovative products and features
Focus on new sports, like eSports
Usually a more generous betting bonuses
The threat of going insolvent under heavy competition
Not as many advanced features, such as live streaming
May have less niche sports on offer
Established Online Bookmakers
Big sites usually have more payment options available
Established bookies offer more markets on average, especially for niche sports
More live streaming options
Biggest sites have a longer reputation
Often fewer technical issues or glitches
Established betting sites may not be as quick to adopt new technologies or features
Big betting sites are usually more complicated to use
Some established bookies are known for restricting players who win big
Older betting sites doesn’t looks as good as new ones
Other Great New Sports Betting Sites in Australia
You still can’t decide what new Australian bookie is best for you? Take a closer look at some of our top picks and learn more about what they have to offer. If you need more info, you can check out some of our reviews or visit a betting site directly.
Picklebet
Picklebet is easily one of the best new betting sites in Australia. They are a very innovative bookmaker with a focus on eSports. If you’re into betting on CS:GO, Dota 2 or LoL, Picklebet is the right choice for you. They are unmatched when it comes to eSports betting, and you can even watch live eSports tournaments on their site.
They also offer a solid selection of sports bets, with all the most popular leagues and tournaments being covered. The only downside is that Picklebet still doesn’t provide any horse racing markets, but note that we’ll be first to notify you if that changes in the future.
Unibet has been here for quite some time, but because of how the Australian betting market works, they are one of the newest bookies around. They also offer HD live streaming on the desktop site and all of their apps. Compared to bet365’s, it’s safe to say that this one should appeal to casual bettors way more, with its bright design and simple navigation.
With Unibet, you can enjoy a plethora of markets and odds on international sports, as well as their advanced stats centre. Unibet is also known for having an excellent selection of racing bets. They cover both Australian and international racing events.
If you’re looking for something different than traditional sports betting, note that Draftstars is the leading fantasy sports betting site in Australia. They offer an excellent selection of fantasy sports, including NRL, AFL, EPL, NBA, NFL and NHL. Draftstars also has a solid range of different fantasy tournaments and some of the biggest prize pools you’ll ever encounter.
If you like to play on the go, you can download the Draftstars app on your phone or tablet. It works great, and it’s available for both iOS and Android devices.
One bonus of joining a new Aussie bookie is that the very best also comes with new betting apps as well. All of the desktop betting features are integrated with smartphones and tablets at new bookmakers in Australia.
Live streaming, updated odds in real-time, total control of the betting account, and hundreds of markets to bet on, are just some of the things available with new Australian bookmakers apps. All of our recommended bookies have excellent betting apps, which is one of the reasons we chose them. However, if you’re just a casual bettor looking for a simple betting experience, look no further than PlayUp app.
If your primary concern when picking a bookie is the quality of the mobile experience, we have that covered. We cover all the best mobile betting apps in much greater detail on our dedicated page.
New Australian bookmakers tend to be more generous than other bookmakers because they are more motivated to attract new customers. That’s why you can find a plethora of great betting bonus offers at the sites we mentioned above. They offer everything from dedicated promotions for popular sports to a range of racing specials.
Note that Australian laws forbid advertising any betting promotions, which is why we can’t show you any actual bonuses. But once you register a betting account, you’ll be able to claim any of the available betting offers.
Some of the most common betting promotions types at new Australian betting sites are:
Free bets – New betting sites like to award their customers with free bets, which is just some extra money you get to bet with. Note that the free bet amount is subtracted from the total win amount.
Odds boosts – New bookies tend to offer greater odds than usual for selected matches to treat their patrons.
Matched deposit bonuses – Once you place a deposit, a new bookmaker may match a certain part of that deposit in the form of a free bet to show their gratitude for joining.
Racing specials – Newest online bookies offer a range of racing betting specials, from best odds guaranteed to rebate bonuses.
What We Consider a New Betting Site?
It can be hard to decide what falls under the category of a new betting site. That’s why we have listed the three most common categories of new Aussie bookmakers. Note that this doesn’t mean one category is better than the other. It just shows the development of that betting brand and helps us learn more about its trustworthiness.
For example, if a bookie has been operating for ten years in the UK and now they decide to join the Australian market, it’s safe to say that they are most probably a reliable operator.
These are the three most common categories of new online bookies.
Brand new betting sites
These brands are starting from scratch and are completely new to the Australian betting market. It’s not a European brand that already exists for many years in other countries. Instead, they bring something new and never seen before. For example, the likes of Elitebet or BetDeluxe fall under this category.
International bookmakers that moved to Australia
These betting sites have already been business in other countries, and then they have decided to bring their product to Australia. For example, Unibet has been active in Europe for around 20 years, and then they decided to come to Australia as well.
Rebranded betting sites
Rebranding can happen for different reasons, such as mergers or acquisitions. This means that you get a whole new design and usually a range of fresh features. For example, PlayUp was formed after TopBetta, MadBookie and ClassicBet merged.
How AussieBet Rates New Bookies
There are a few things you should keep in mind when betting with new bookmakers online. We will list a few of the top things to consider. Note that new betting sites in Australia will probably require a bit more research than established brands just because there are much less data about them out there.
License
This is the absolute number 1. Every bookmaker you’re dealing with should be licensed by the Australian Government. Unlicensed betting sites aren’t safe, so we highly recommend you stay out of them. This is especially important for newest online bookmakers since they still don’t have a proven track record.
Betting offer
Make sure that the betting offer is in line with your interests. Some new bookmakers may have a bit slimmer selection of sports or try to promote less popular options. However, if you like to bet on eSports, new betting sites are usually a much better option.
Payment methods
Always double-check banking methods since new bookmakers may not have that many options. PayPal, for example, usually isn’t available. But it would be nice if they have at least some of the other poplar options, like POLi or BPAY.
Customer support
Take a look at how you can contact the bookmaker if something goes wrong. If a new betting site still doesn’t have a live chat, it may be a problem. It’s very important that you can quickly contact customer support agents if you have any issues.
Mobile apps
Nowadays, most people bet on mobile, so new betting sites usually offer great apps from the beginning. Always check if they have native apps for both iOS and Android. Lacking native apps may be the first sign of a bad betting site.
How to Open an Account with New Aussie Bookmakers
Creating an account with a new Australian betting site might seem a bit daunting, especially if you’re new to online betting. However, we’re here to assure you that the process is far more straightforward than you might think. In just a few simple steps, you’ll be able to set up your account and start betting online. This guide is designed to walk you through the process, making it as easy as possible.
1
Choose a New Betting Site
Research and pick a new Australian betting site that fits your needs.
2
Click the "Sign Up" Button
Look for a “Sign Up” or “Join Now” button, usually at the top right corner.
3
Fill in the Form
Complete the form with your details like name, email, and date of birth.
4
Verify Your Identity
Submit required documents to verify your identity, like a passport or driver’s license.
5
Deposit Funds
Navigate to the “Banking” or “Deposit” section to add funds to your account.
6
Choose a Betting Market
Explore available sports or events and choose your preferred betting market.
7
Place a Bet
Pick your bet, enter the amount, and confirm your bet.
Horse and Greyhound Racing Betting at New Betting Sites
It’s no secret that Australian punters are inclined to racing of any kind, especially horse racing. New Australian bookmakers like to meet Aussie punters halfway by putting the racing odds at the very top. The “sport of kings” is the absolute dominant pick, followed by harness and greyhound racing.
The markets are well covered with new bookies, and the odds are not to be underestimated. When it comes to an overall greyhound racing betting offer, PlayUp leads the way among new bet sites in Australia.
Racing live streaming has also become very popular, with the Australian racecourses being the priority. However, not all of the newest bookmakers in Australia offer live broadcasts, but that number is constantly increasing. If you want to enjoy the best live racing experience, we suggest you check out Unibet.
Sports Betting at New Betting Sites
Rugby, AFL, cricket, basketball and other sports are the foundation. Australian punters are keen on domestic rugby and Aussie Rules, which is why top Australian bookies, including well-established and new aussie bookies, invest more time and resources in this particular area.
Nevertheless, this does not mean that other sports should be left out. New Australian bookmakers usually also cover sports like snooker, volleyball, handball etc. They also list other big annual Aussie events, meaning that you can bet on the Australian Grand Prix or Bathurst 1000 or the NSW Darts Masters. However, if you’re into betting on niche sports, note that big international bookies tend to be much better equipped than newer operators.
The best new betting site in Australia for sports wagering is PlayUp. They have an unmatched selection of both domestic and international sports, including horse racing and harness racing odds. PlayUp also has a market-leading range of betting markets, as well as an option to play fantasy sports, thanks to the integration with Draftstars. They also cover global events much quicker than others, providing early Women’s World Cup odds and men’s World Cup odds, a host of T20 World Cup futures markets, and Australian-focused markets for Asian Cup betting.
There was initially resistance from traditional bookmakers to test the waters with eSports betting. That’s when the new betting sites in Australia stepped up.
Nowadays, both new bookmakers in Australia and well-established ones have eSports covered. They are all offering odds for the most popular games.
It is the perfect example of how new Aussie bookies can meet new demand from punters as they fight for a niche in the market.
We like the look of Picklebet as a good new bookie offering eSports, while also branching out into traditional sports betting as well. Their sports betting options also cover table tennis betting, which is a huge positive, and it is this mix of sports alongside their eSports coverage that helps them stand out.
Betting on eSports continues to rise, but there isn’t much difference between new Australian bookies and the more established brands when it comes to available markets any longer.
eSports at New Betting Sites
Bookie
CS:GO
LOL
DOTA 2
Overwatch
Integrated Twitch Stream
Unibet
✅
✅
✅
✅
✅
Picklebet
✅
✅
✅
❌
✅
PlayUp
✅
✅
✅
❌
❌
New CS:GO Betting Sites
Finding a CS:GO new betting site in Australia is very straightforward. Recently established bookies, like PlayUp and Picklebet, usually have excellent coverage of top CS:GO events from around the world.
If new CS:GO betting sites cannot meet your criteria, please consider checking out some of the well-established Australian betting sites, such as bet365 Australia and Unibet. We talk more about this popular eSport in our dedicated CS:GO wagering guide.
We all agree that selecting a proper banking method is one of the most important things to do before placing a bet. That’s why we’re going to give you a run through a few of the most important payment options and check if they are available at new Australian betting sites.
The biggest knock on new betting sites in Australia is that most of them still don’t support PayPal deposits and withdrawals. However, you can still use POLi or credit/debit cards, which are also very user-friendly payment options.
Payment Methods at New Ausstralian Betting Sits
Payment Method
Avg Withdraw Times
Fees
24-48 Hours
1.5% – 2.5%
24-48 Hours
1.5% – 2.5%
24-48 Hours
1.9%
2-6 Days
No Fees
7-28 Days
No Fees
N/A
1% (up to $3)
N/A
No Fees
24-48 Hours
1.5% – 7.5%
N/A
No Fees
N/A
No Fees
2-5 Days
$12 – $30
New PayPal Betting Sites
PayPal is extremely popular amongst punters from all over the world, including Australia. However, its integration with new online betting sites doesn’t seem to be a priority. The only new bookmaker who offers PayPal deposits is Unibet.
However, if you decide to join Unibet and deposit via PayPal, you’ll enjoy some excellent perks, including super-fast withdrawals within just 12 hours. Not to mention no maximum withdrawal limits, which is especially important for highroller players.
In our opinion, the main reason behind this is PayPal’s approach to choosing which customers it’s prepared to serve. The current Aussie bookies that support PayPal are all EU-based holding Australian betting licenses. Does this mean that we’re not going to see new operators that support this e-wallet any time soon? Time will tell.
POLi is the go-to deposit method for avid punters from Australia. Like we mentioned earlier, a new Australian betting site is almost guaranteed to have POLi listed as a deposit option. It makes things simpler since POLi is available in Australia, after all.
The most recent Australian bookmakers, PlayUp and Picklebet, accept POLi, which is a huge plus for them. Betting at POLi bookmakers is very convenient since this method provides quick and easy deposits, and has very low fees.
When it comes to withdrawals, you will have to settle for a bank transfer, which is not all that bad, since it’s not an international transfer. Seeing POLi’s logo at the bottom of the page guarantees access to Australian punters.
When it comes to picking the best new betting site in Australia, there are plenty of solid choices. All come with different features and advantages that might help them stand out for you.
After reviewing the top choices on offer, it is clear there will be something that appeals. Excellent apps, good customer support, competitive odds and even live streaming are just some of the things new bookies do well.
There are a few very good new betting sites available for Aussie punters. Take a look at the full list of top new Aussie bookmakers.
PlayUp and Picklebet are two of the best new Aussie bookies. They are among the most competitive bookies we’ve seen recently. However, if you wanna learn more about the other great new bookmakers, check out the recommended bookie list at the beginning of our article.
What is the best new betting site app?
All of the betting sites in Australia are offering some kind of mobile betting app, but when it comes to the latest bookmakers, PlayUp has the best app of them all. It’s available for both Android and iOS and has many cool features, such as fantasy betting. Check out the part about the best new mobile bookies for more info on this subject.
Are there any new bookmakers in Australia that accept PayPal?
When it comes to deposit and withdrawal methods, new bookmakers in Australia are more likely to have POLi available than PayPal. On the other hand, most of the bigger international betting sites have PayPal on offer. We have explained where you can play using these popular payment methods in a chapter about the banking options at new Aussie bookmakers.
Are new Australian betting sites reliable?
The authorities tightly regulate the Australian betting market. All online bookmakers that are available to Aussie punters undergo a strict vetting process and are closely monitored to ensure bettors are treated fairly. Whether it’s a new bookie or a well-established one, your interest is safeguarded.
Can I expect new online bookmakers going online soon?
It’s debatable. For sure, we’re not going to see a sudden increase in the number of new betting sites in Australia. However, the market is open, and existing operators have been known to launch new brands. Then again, the current online betting environment shows that Aussies have no intention of letting go their bookies.
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